Ascenso Tires Unveils New Radial OTR Tire Lineup at CONEXPO-CON/AGG 2026

Promotional graphic for Ascenso steel radial OTR tires for construction applications, featuring two off-the-road tires and the Ascenso logo

Ascenso Expands Into the Radial OTR Tire Segment in North America Stow, Ohio | February 20, 2026 — Ascenso Tires, a global leader in off‑highway tire engineering, has officially entered the North American radial OTR (Off‑the‑Road) market. This launch marks a major milestone as the company expands beyond its well‑established agricultural and bias OTR lineup.…

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Ascenso Tires North America Appoints Robert Bender as Product Manager to Drive Innovation and Product Performance

headshot of Robert Bender Ascenso Tires Product Manager

Driving Product Innovation and Performance at Ascenso Tires Stow, OH — February 3, 2026 — Ascenso Tires North America is proud to announce the appointment of Robert Bender as Product Manager. Bender brings extensive product expertise and real-world field experience developed through roles at Les Schwab Tire and Burrows Tractor. Bender joins Ascenso at a…

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Ascenso FLS 692: High-Performance Solid Forklift Tires for Demanding 3-Shift Operations

Ascenso FLS 692 image claiming high-performance designed for 3-shift operations.

Forklift tires play a critical role in maintaining productivity, safety, and uptime in material handling environments, particularly in warehouses, manufacturing facilities, and distribution centers running multiple shifts. To meet these demands, Ascenso Tires North America has introduced the FLS 692, a premium solid forklift tire engineered specifically for medium to hard 3-shift operations. Designed for…

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Ascenso Appoints Sandeep Gundher as Chief Financial Officer

Sandeep Chief Financial Officer

Ascenso is pleased to announce the appointment of Sandeep Gundher as its new Chief Financial Officer (CFO). Sandeep brings with him a distinguished track record of financial leadership, having built his career across diverse, high-growth environments. He began his professional journey in the tire industry and has since held pivotal roles that have shaped business…

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Ascenso FFB 841 & FFB 843 Forestry Tires Built for Forwarders and Demanding Forestry Equipment

Tire next to words "wild forest grip" under an image of a lizard.

Forestry operations require equipment that can perform reliably in some of the toughest working environments. From transporting heavy timber across uneven terrain to navigating mud, rocks, and debris, every component of a forwarder must be built for durability and performance. To help forestry professionals maximize productivity, Ascenso Tires North America has introduced the FFB 841…

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ASCENSO TIRES NORTH AMERICA APPOINTS RYAN LOPES AS NEW VICE PRESIDENT OF MARKETING AND BUSINESS STRATEGY

Headshot of Ryan Lopes, Vice President of Marketing and Business Strategy.

Ascenso Tires North America, one of the fastest growing off-highway tire companies, is pleased to announce the appointment of Ryan Lopes as Vice President of Marketing and Business Strategy, effective immediately. In this role, Lopes will lead the company’s North American marketing initiatives and strategic planning efforts, reinforcing Ascenso Tire’s position as an industry innovator.…

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THOMAS CLARK JOINS AS PRESIDENT OF ASCENSO TIRES NORTH AMERICA (ATNA) OPERATIONS

Headshot of Thomas Clark.

Over the past three years, Mahansaria Tyres Private Limited (MTPL) has continued to broaden its organization marked by its global expansion across 100+ countries, extensive product line comprising over 700 SKUs, and a notable three-fold increase in its workforce. The worldwide “Never Stop Rising” movement, reflecting MTPL’s ethos, continues to gather momentum. To solidify ASCENSO’s…

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ASCENSO BUILDS GLOBAL TEAM TO INCREASE THEIR OEM FOCUS

A headshot graphic welcoming Olivier Hubrecht as President-Global OEM.

Ascenso Tyres has appointed Olivier Hubrecht as President Global OEM. Ascenso Tyres started its operations in February 2020, and within 3 years of its inception, has made its mark in the global market by becoming the fastest-growing off-highway tire brand. It is a tire brand owned and promoted by Mahansaria Tyres Private Limited (MTPL). Ascenso caters…

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